By Aniket Bose. Edited by Arjun Chandrasekar.


It is important to know that a low P/E ratio is generally better than a high P/E ratio before investing in the stock market. The P/E ratio shows that a company with a lot of cash on its balance sheet is superior to a company burdened with debt and where the advice from analysts’ should always be taken with caution. The portfolio of an investor should be diversified across multiple sectors in the stock market. You should always pick an industry that interests you and then explore the news and trends regarding that sector. 

How to Pick a Stock

Investors need to keep up with the market news, trends, and opinions. A good way to keep up with the market is to read the financial news and keep up with industry blogs by analysts whose views interest you. It is critical for investors of their assumptions and theories. Once investors are comfortable and convinced with the general argument after researching the industry that they are interested in, then it is a good idea to see the corporate press releases and the research reports of other investors. It is also a good idea to note that the emerging market nations are producing new middle classes consisting of people that demand a greater variety of consumer goods. Due to this, there will be a surge in the demand for certain commodities and products in the markets. 

How to Find Companies

Once investors have done their research on the sector of the stock market that interests them, the next step in being smart regarding stocks involves the process of identifying companies to invest in. There are three main ways that investors use to carry out this process and they are finding exchange-traded-funds (ETFs), using stock screeners, and searching stock analysis articles. 

When investors use ETFs, which track the performance of the industry that the investor is interested in and check out the stocks the investor is investing in. It is a very simple process where investors just search up “Industry X ETF.” When investors use stock screeners as a tool, their main job is to filter out stocks based on specific criteria, such as the sector and industry that the company is under in the stock market. Additionally, stock screeners offer investors more features such as the ability to sort out companies based on their market capital, yield of dividends, and other useful investment metrics. Investors also research on the blogosphere, stock analysis articles, and financial news releases for news and insight on companies in the investment region, where the investor is targeting. 


However, it is important to note that these three methods are not the only ways to pick and find a companies’ stock, but they are a good starting point for new investors. There are clear advantages and disadvantages related with each strategy that investors consider before fully committing to one. Most investors seek out expert opinions through news sources so that they yield results, even though it is time-consuming, as it deepens their understanding of the industry fundamentals they are interested in.

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